How much is too much?

Greeting skin microbiome enthusiastic

 Last week, I had the chance to attend Suppliers’ Day and meet with Dr. Joe Rollin, the business development advisor at Fafabiotic. Both experiences were incredibly informative and supportive, leaving me with a lingering question: how much is too much?

As I work to build my company, I realize that I need substantial guidance. Joe has provided invaluable support without any expectations, which is something I can’t quite describe or put a price on. It’s clear that my company requires extensive assistance. They say it takes a village to raise a child, but when it comes to building a business, that village often feels inadequateβ€”you need an entire city, or even a country, behind you. Right now, Joe is that village for me.

However, in the quest for support, I’ve begun to wonder if there can be such a thing as β€œtoo much” help. At Suppliers’ Day, surrounded by numerous vendors and raw material options, I was struck by the sheer volume of skincare products we use daily. While I know my company is entering the skincare market with a new product, I question whether we truly need to use all these products so frequently. If a product is genuinely effective, do we really need to apply it multiple times a day or use one product to enhance another?

Our skin, being the largest organ of our body, has its own ability to care for itself. The abundance of chemical-based products we apply daily may not be the best approach. With our new product, the goal is to promote skin health from within, ultimately allowing users to need less over time. However, I can already imagine the reaction from a marketer or a concerned customer when I suggest this.

It’s a delicate balanceβ€”aiming for a product that encourages minimal use while still addressing the needs and expectations of the market. How do we convey that message effectively?

Until next blog, cheers! 

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